Tech giant Google has a lot of products under its sleeve that are used by billions of users daily.
Google Cloud is one of the top three cloud computing companies in the world and it is growing at a much faster rate compared to other competitors.
Who is the biggest customer?
Now according to a recent report by The Information, Apple has significantly increased the amount of iCloud data it stores on Google’s cloud platform.
Apple reportedly stores over 8 million TB of iCloud data on Google Cloud
For those unaware, despite having its own data centers, Apple also relies on various third-party cloud storage platforms such as Google Cloud and Amazon Web Services (AWS) to store iCloud user data.
The Cupertino giant also uses other third-party storage platforms but the majority of the iCloud data is stored on Google Cloud.
iCloud data stored on these platforms include photos, documents, and other data that Apple users store on their iCloud accounts.
Apple does not share the decryption keys with these third-party platforms to ensure user privacy.
The company is also reportedly on track to spend around $300 million on Google cloud service this year. It will be a 50% increase in comparison to the amount that Apple spent on Google Cloud services in 2020.
To sum it up, Apple has made itself the largest corporate client of Google Cloud services. Notably, Google Cloud employees have given a relevant internal code name for the Cupertino giant.
They call Apple “Bigfoot”
The naming is fair because Apple company invests much more than any of the high-profile Google Cloud clients, even more than Spotify.
Google Cloud growth
Furthermore, the report also states that the increased use of Google Cloud services by Apple suggests that the company is struggling to handle the rising demand for iCloud user data using its data centers.
Google Cloud is moving in the right direction and it has made multiple million-dollar deals recently with companies like Reliance Jio and Ericsson.